November 20, 2017 •
Digital News, Media Economics •
by Nicolas Becquet
Facebook has won. French media organisations are now indeed addicts. They are, in fact, triply addicted – to expanding their audience for free, to using the social network’s production and distribution tools, and to earning additional...
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September 23, 2015 •
Media Economics, Recent •
by Alice Antheaume
Attracting a young audience is rapidly becoming a media obsession. In the United States, NBC Universal (NBCU) recently invested $200M in Vox Media and the same amount in Buzzfeed, which has an audience mainly composed of 18 to 34 years...
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