April 9, 2012 •
Newsroom Management •
by Ievina Ancena
Latvian media is more transparent than ever, but some outlets find that translucence doesn’t always translate to vitality. In an attempt to attract new readers and retain existing audiences, various types of media outlets encourage...
Read article
March 26, 2012 •
Digital News, Ethics and Quality •
by Ilze Olsteina
Media managers confront a new branding dilemma concerning the Twitter “behavior” of their employees. Many media leaders are now asking whether tweets should be accredited to their publishing houses and if so, how should this be done?...
Read article
