Posts Tagged
Corporate Communication and Public Relations Practice Monitor

• March 17, 2011 • Ethics and Quality • by Stephan Russ-Mohl

  Do-It-Yourself Journalism

  Is the DIY ethic a positive or a negative factor for journalism? Traditional forms of PR are losing relevance, and only one-third of all PR activities now target classic legacy media. Mastering digitalization and communicating directly...

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