March 18, 2005 •
Media Economics •
by Martin Hitz
Neue Zürcher Zeitung, Mar. 18, 2005 Boom in online advertising favours free content In the US, free-access websites seem to be regaining popularity. In the last few weeks, Dow Jones and the New York Times Company have spent around one...
Read article
September 10, 2004 •
Media Economics •
by Martin Hitz
Neue Zürcher Zeitung, September 10, 2004 Internet auctions as sources of income for regional newspapers In the US, a new business model for regional newspapers has been tried out successfully. It is based on Internet auctions and aims to...
Read article
June 29, 2004 •
Media Economics •
by Martin Hitz
Neue Zürcher Zeitung, June 29, 2004 New competition in the local advertising market Publishers can rejoice: most US newspaper Web sites are in the black, according to a recent survey. The advance of Google, Yahoo and other Internet giants...
Read article
May 14, 2004 •
Ethics and Quality •
by Martin Hitz
Neue Zürcher Zeitung, May 14, 2004 The inside story on the recent USA Today reporting scandals How is it possible that a star journalist at USA Today could get away with years of fraudulent news reporting? A team of journalists set out to...
Read article
February 1, 2004 •
Business Models •
by Martin Hitz
Neue Zürcher Zeitung, February 01, 2004 Two studies from Germany and the USA For three years now, the media industry has been confronted with a continuing decline in demand for employment advertising. Newspapers have been especially hard...
Read article