Archive for category Spin & Public Relations

Media as an Extension of Politics

Throughout the post-communist transition period, the relationship between media and politics has been intensely complex and rife with contradiction.

Today’s Balkan press functions more as an extension of politics than a representation of public opinion, and a sizeable portion of the media continues to be controlled by powerful political groups. Observations shared by a number of authors (such as Karol Jakubovicz, Mihai Coman, Colin Sparks and Tomasz Goban-Klas) characterizing the media situation in post-communist societies also apply to the Balkan region: The press became pluralistic, but not independent. Free, but still not independent.

The shift from the “Soviet Media Model” to the “Social Responsibility Model” seems to have been more difficult than anticipated. Habits inherited from the time of communism have politicians and political parties constantly trying to influence the media, as the conviction remains strong that whoever controls the information holds the power. The political classes, which as a rule are obsessed with maintaining power, “consider the media Read the rest of this entry »

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Masterstroke

The largest supplier of automotive technology, the Robert Bosch Group, recently celebrated its 125th anniversary.

Rather than simply publishing a history of the company, the corporate communications department opted for a spectacular display of public relations, creating a “present day” Bosch book, featuring a kaleidoscopic 125 photographs shot at 125 different locations throughout the world at the same exact instant.

Bosch printed 450,000 copies of the photo book in 19 languages, delivered to 62 countries and 653 Bosch locations. Lucky Bosch employees – 285,000 of them – received the book as a gift and an additional 165,000 copies were distributed among customers and business partners.

Bosch’s Head of Corporate Communications, Uta-Micaela Dürig, and her project manager Anke Dewitz-Grube provide details about the planning and implementation in the special interest journal Kommunikationsmanager, writing, “Preparatory work took more than two years. Approximately 400 suggestions of topics from 40 countries and 800 portfolios of international photo journalists were checked. At the end, Read the rest of this entry »

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The Color of Terrorism

The attacks in Oslo last month once again brought up the issue of framing in the media. As it turns out, not only do media outlets set the agenda for discussion in society, they also dictate how people should feel about the subjects in question.

Ironically, anti-Islam extremist Anders Behring Breivik’s case emphasized the tendency of Western media to use prejudiced language when it comes to covering politically motivated violence committed by Muslims. Breivik’s attack was widely dubbed an “act of terror” in Read the rest of this entry »

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Massacres, Mass Graves and Shocking Video: The risks of propaganda

How many are dead? Were bombs really dropped? Is Al Qaeda involved? As in other wars, misinformation dominates the news.

So how many people have been killed in Libya?  One thousand, 2,000 … 10,000? And how many cities have fallen to the rebels? Two, three, 10?  The Libyan crisis is thick with sensational and shocking news – potentially untrustworthy news.  We were all horrified to learn that Gheddafi may have ordered his air force to bomb the crowd, a scenario that the bishop of Tunis has not confirmed. Read the rest of this entry »

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It’s Libya’s turn. Here’s why and to whose advantage…

Marcello Foa explains the political context of recent events in North Africa.

To understand what is happening in Tripoli, we must first consider the complete strategic picture.  We’re not looking at spontaneous uprisings, but rather actions encouraged in an effort to replicate in North Africa what took place in the former Soviet Union at the end of the 80’s. At that time the insurgence also began in a small country – Lithuania – and initially no one would have imagined the fire would spread to neighboring countries. The notion that the Soviet Union could implode was  Read the rest of this entry »

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Talk Radio Smackdown

In spite of a decidedly uncertain media landscape, talk radio  – conservative talk radio in particular  – maintains a high level of success in the U.S.

Often the soundtrack to highway traffic jams, petulance-pushing talk radio programs continue to appeal to millions of listeners stranded in cars. Gridlocked drivers call on personalities like Rush Limbaugh and ever-honorable cultural humorist Dr. Laura Schlessinger to pass the time, to gather information about moonie liberals and global warming hoaxes, or to seek morally responsible Read the rest of this entry »

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Two Sides of Reporting

Polish journalists enjoy their jobs, but at the same time note a continual professional deterioration, according to the Institute of Media Monitoring’s (IMM)  “Journalists 2010” report.

The report found that more than three-quarters of Polish journalists surveyed were satisfied with their profession, with 59% considering it a vocation as well as a passion. Yet a huge gap exists between the current state of affairs and what is desired in the workplace. Read the rest of this entry »

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